Honoring yourself

Honoring yourself

More about Satya:

Brand Strategist and Conversion Copywriting Expert @ ZAG Studios, Growth Mentor and Mindset Coach for freelancers and solopreneurs

Always called incorrigible and disobedient as a kid, Lil' Satya was known for running away from school to play tennis under the hot Indian sun.

After abandoning Wimbledon dreams, she went on to wear a variety of hats, like: software engineer, sales maven, startup marketer, fundraising consultant for millionaires, and growth strategist for small businesses. 

She finally found her calling helping entrepreneurs create more impact, profit and freedom in their business by standing out and embracing their inner badass.  

She has advised and consulted dozens of startups, creative entrepreneurs, eCommerce brands and fast-growing agencies on standing out + dominating their market. She's also regularly featured in awesome places like Inc, Business News Daily, School for Startups Radio, Her Fearless Hustle, Digital Marketing Summit Asia and Women 2.0. She now splits her time between Singapore, Dubai and {insert place with fast wifi}.

When she's not busy breaking rules - you'll find her complaining about bland food, wandering around a park or buying hipster sh*t at farmer's markets.

Connect with her here:


Subscribe: iTunes | Stitcher | Google Play | TuneIn


Like many of the guests I’ve spoken with this season, Satya Purna knew she didn’t want to have kids. What she did know was that she wanted to be her own boss. So that’s what she set out to do.

We don’t talk all that much about work on this show, but it happens to be one of my favourite topics. I love to work. I love learning how to get really good at something. I think working hard is fun. And I think being good at your job is sexy.

I do think that in North America we have a really dysfunctional approach to work, but I also think that finding something you love to do and throwing yourself into it is really exhilarating. Take it from someone who has been in quite a few soul-sucking jobs before she found the right fit. It’s exhausting, too, of course-but it feels like an adventure instead of a burden.

Satya and I covered a lot of ground in our conversation: what it was like for her growing up in Mumbai, how she turned down a really impressive job offer to go her own way, and the pressures women face—in India and around the world—to be mothers first and foremost. And, of course, we talk about work.

This was such a rich discussion about honoring yourself and honoring what makes you come alive, following your gut, and thinking critically about the stories you hear—from yourself and from the world around you.


Discussed in episode 31 with Satya Purna:

  • The risk of disappointing your parents to follow your own dreams.

  • How Satya knew so early on exactly what she wanted to do.

  • The way Satya’s love of personal development books influenced her decision to get married and have children.

  • Why you should date and/or marry someone who should help you become the best version of yourself.

  • The fear based messaging of women’s biological clock and why women need to stop listening.

  • Why women’s value should not be based in their children.

  • Breaking down the taboo of parenting and being honest about the negative parts.

  • The expectations of men versus women in parenthood.

  • How Satya’s relationship with her mother influences her own ideas about motherhood.

  • What Satya wants her life to look like in the future.

  • Honoring yourself.